Turkey Bike Sharing Market Research Report 2023

Turkey Bike Sharing Market Synopsis

The Turkey Bike Sharing Market size was valued at $89.74 Million in 2023, and is projected to reach $ 213.88 Million by 2030, registering a CAGR of 13.21% from 2023 to 2030.

• Due to a number of causes, the bike-sharing industry in Turkey has seen remarkable expansion and popularity. Bike-sharing programs have developed into a popular mode of transportation for short-term rentals in significant urban areas including Istanbul, Ankara, and Izmir as of my most recent update in September 2021. The industry has expanded as a result of rising urban population, emphasis on healthy lifestyles, and growing awareness of environmentally friendly transportation options.
• Several bike-sharing companies have emerged as key players in the Turkish market, providing users with access to bicycles through mobile apps and designated bike stations. Integration with existing public transportation systems has made bike sharing more convenient for commuters, allowing them to seamlessly combine bike rides with other modes of transit.
• The Turkish government and local authorities have shown support for sustainable transportation initiatives, encouraging the growth of the bike-sharing industry through various means. However, challenges persist, including the need for further infrastructure development, such as designated bike lanes and parking spaces, to fully support and accommodate bike sharing in urban areas. Cultural barriers and resistance to the concept of bike sharing have also been observed, but efforts to change perceptions are underway.

Top Key Players:

BisBi (Turkey), BiziBisiklete (Turkey), Mobike (China), Otobüs Durağı (Turkey), Pedalbee (Turkey), Scooty (Turkey), Spin (US), Swapfiets (Netherlands), Tubitak Bike (Turkey), Ubike (Turkey), Yoyo (Turkey), ZeeBike (Turkey), Akıllı Bisiklet (Turkey), Akıllı Sefer (Turkey), Nextbike (Germany), Bisey (Turkey), Pedall (Turkey), Rent 'n Go (Turkey), Véligo (Turkey), Bisikletli (Turkey), and Other Major Players.

The Turkey Bike Sharing Market Trend Analysis

Increasing Popularity of Micro mobility in Turkey

• The concept of micromobility is gaining significant traction in Turkey as people increasingly seek more sustainable and efficient transportation options for short-distance travel within urban areas. Micromobility encompasses a range of compact and eco-friendly modes of transportation, including bicycles, e-scooters, electric bikes (e-bikes), and electric skateboards. These alternatives offer a compelling solution to the growing challenges of urban congestion, environmental concerns, and the need for cost-effective and healthy commuting options.
• Several key factors are driving the increasing popularity of micromobility in Turkey. First and foremost, major cities like Istanbul and Ankara are grappling with severe traffic congestion during peak hours. Micromobility options such as bicycles and e-scooters provide a practical means to navigate through crowded streets and bypass traffic jams, thereby offering a quicker and more efficient mode of transportation.
• The rise in environmental awareness is another significant driver behind the surge in micro mobility adoption. As the impact of carbon emissions and pollution becomes a pressing concern, more individuals in Turkey are embracing sustainable transportation options.

The Growing Demand for Sustainable Transportation

• The growing demand for sustainable transportation presents a significant opportunity in the bike-sharing market in Turkey. As environmental awareness increases and concerns about climate change intensify, more people are seeking eco-friendly alternatives for their daily commuting and short-distance travel needs.
• Bike sharing, being a sustainable and zero-emission mode of transportation, aligns perfectly with this changing consumer preference for greener mobility options. Moreover, the Turkish government's focus on sustainable development and reducing carbon emissions is creating a favorable environment for bike-sharing companies to thrive.
• Initiatives and policies supporting eco-friendly transportation are expected to boost the adoption of bike-sharing services and attract investments and partnerships in the industry.
• Additionally, as businesses embrace corporate social responsibility (CSR) initiatives, collaborations with companies can further promote bike sharing as a sustainable and health-conscious choice for employees' daily commutes.

Turkey Bike Sharing Market Segment Analysis

Bike Sharing market is segmented into the Bike Type, Sharing System, and User Type. By Bike Type, the E-bike segment is Anticipated to Dominate the Market Over the Forecast Period.

• The Turkey bike-sharing market is expected to witness the dominance of the e-bike segment over the forecast period due to several compelling factors. E-bikes offer enhanced convenience and accessibility, making them appealing to a wider range of users, including those with physical limitations or less experience in cycling.
• Their electric motor assistance reduces the effort required for pedaling, providing a more comfortable and user-friendly riding experience. Additionally, e-bikes boast a longer range compared to regular bicycles, making them suitable for various trip lengths, from short commutes to leisure rides and exploring tourist destinations within cities.
• The topography of Turkish cities, particularly in urban centers like Istanbul and Ankara, with their hilly terrains, further bolsters the demand for e-bikes. The electric motor's assistance allows riders to navigate through challenging landscapes with ease, overcoming the barriers that may discourage traditional bicycle use in such areas.

Turkey Bike Sharing Market Country Analysis

• Ankara, being the capital of Turkey, plays a central role in the country's economic, political, and cultural landscape. Ankara is one of the most populous cities in Turkey, with a large concentration of urban residents. The high population density presents a significant market for bike-sharing services, as more people seek efficient and sustainable transportation options within the city.
• Like many other major cities, Ankara faces traffic congestion and environmental pollution due to the high number of vehicles on the road. As a result, there is a growing demand for alternative transportation solutions, making bike sharing an attractive choice for short-distance trips and commuting.
• Ankara's urban planning and infrastructure development play a crucial role in shaping the bike-sharing market. The city's ongoing efforts to create dedicated cycling lanes and implement shared mobility infrastructure make it more conducive for bike sharing services to thrive.

COVID-19 Impact Analysis on Turkey Bike Sharing Market

• During the early stages of the pandemic, Turkey, like many other countries, implemented strict lockdown measures and travel restrictions to curb the spread of the virus. These restrictions led to a decline in ridership as people stayed at home and avoided non-essential travel, affecting the demand for bike-sharing services.
• With many employees transitioning to remote work and schools conducting classes online, traditional commuting patterns changed significantly. The reduced need for daily commutes to workplaces and educational institutions further impacted the demand for bike-sharing services, particularly in urban centers where commuting was a primary use case for bike sharing.
• The Turkish bike-sharing sector began to slowly rebound as lockout restrictions lifted and vaccination efforts advanced. Bike sharing recovered some momentum, especially during warmer weather times, with an increased focus on outside activities and alternative ways of transportation.

The revenue data of the bike-sharing market in Turkey from 2018 to 2022 demonstrates a consistent upward trend, with revenue increasing from 39.86 million USD in 2018 to 65.32 million USD in 2022. Notably, the year 2020 saw a remarkable surge in revenue to 68.59 million USD, despite being impacted by the COVID-19 pandemic. This surge highlights the market's resilience and adaptability during challenging times, as bike sharing emerged as a safe and individualized transportation option amidst travel restrictions and safety concerns. The sustained revenue growth in subsequent years indicates the enduring popularity and acceptance of bike sharing in Turkey, positioning it as a promising and eco-friendly solution for urban mobility in the future.

Top Key Players Covered in The Turkey Bike Sharing Market

• BisBi (Turkey)
• BiziBisiklete (Turkey)
• Mobike (China)
• Otobüs Durağı (Turkey)
• Pedalbee (Turkey)
• Scooty (Turkey)
• Spin (US)
• Swapfiets (Netherlands)
• Tubitak Bike (Turkey)
• Ubike (Turkey)
• Yoyo (Turkey)
• ZeeBike (Turkey)
• Akıllı Bisiklet (Turkey)
• Akıllı Sefer (Turkey)
• Nextbike (Germany)
• Bisey (Turkey)
• Pedall (Turkey)
• Rent 'n Go (Turkey)
• Véligo (Turkey)
• Bisikletli (Turkey), and Other Major Players.

Key Industry Developments in the Turkey Bike Sharing Market

In April 2023, UNC-Chapel Hill announced its partnership with Spin, a leading micromobility company, to launch a new bikeshare service on campus. The program, known as Tar Heel Bikes by Spin, provided students, faculty, staff, and the local community access to a fleet of 100 electric assist bikes. The bikeshare program aimed to provide a convenient and eco-friendly transportation option for the campus community and promote sustainable mobility on the UNC-Chapel Hill campus.

In March 2021, Dutch bicycle subscription service Swapfiets announced its plans to expand its operations in Europe, aiming to lead the movement towards more liveable cities that are greener, healthier, safer, and more social. Swapfiets aimed to provide convenient and sustainable transportation options to residents in these new markets and promote car-free inner cities for a more eco-friendly and socially connected urban environment.